Daniel Eatock

daniel@eatock.com

4 Powell Road
London
E5 8DJ
UK

My specialism is lateral thinking, resolving the complexity encountered in the world with reductive poetic logic. I intertwine commercial and cultural practice: responding to the paradox of daily life and the complexities of project assignments. I seek focused solutions that feel inevitable. I get there by starting at the beginning, asking why, what if… then making sense of the things I find with radical acceptance and by embracing truth.

Please follow me on Instagram. I am reposting works, exploring the things I have made over the past twenty years in preparation for the next twenty years.

Considered Accidents
April 2000 – ongoing

Photographs of Fiat cars designed by Pininfarina. The undamaged Fiat has a graphic slash as part of the cars styling located above the wheel arch. Each photograph presents a car that has a second graphic mark as a compliment to the original by result of an accident.

https://www.eatock.com/files/gimgs/th-219_219_-fiat.jpg
Odysseas Tsolkas
https://www.eatock.com/files/gimgs/th-219_219_img5984.jpg
https://www.eatock.com/files/gimgs/th-219_219_photo.jpg
https://www.eatock.com/files/gimgs/th-219_219_p1170596.jpg
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https://www.eatock.com/files/gimgs/th-219_219_p1130572.jpg
https://www.eatock.com/files/gimgs/th-219_219_p1120650.jpg
https://www.eatock.com/files/gimgs/th-219_219_car.jpg
https://www.eatock.com/files/gimgs/th-219_219_p1040242.jpg
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https://www.eatock.com/files/gimgs/th-219_219_p1100242.jpg
https://www.eatock.com/files/gimgs/th-219_219_fiat027.jpg
https://www.eatock.com/files/gimgs/th-219_219_mathieu-gabiotpinifarina.jpg
https://www.eatock.com/files/gimgs/th-219_219_designaccident24.jpg
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