Daniel Eatock


4 Powell Road
E5 8DJ

My specialism is lateral thinking, resolving the complexity encountered in the world with reductive poetic logic. I intertwine commercial and cultural practice: responding to the paradox of daily life and the complexities of project assignments. I seek focused solutions that feel inevitable. I get there by starting at the beginning, asking why, what if… then making sense of the things I find with radical acceptance and by embracing truth.

Please follow me on Instagram. I am reposting works, exploring the things I have made over the past twenty years in preparation for the next twenty years.

Counterfeit Frame
custom built frame, Ikea frame paper inserts

Frame built by Joseph Coniff for an exhibition in August 2012 at the Philip J. Steele Gallery. The frames were built to a specific size to display work and match the standard Ikea frames in appearance. The grey paper packaging insert from the original store-bought Ikea frame has been placed inside of the custom built replica.

Created for An Empty Room: The Sequel
Curated by Cortney Lane Stell