Daniel Eatock


4 Powell Road
E5 8DJ

My specialism is lateral thinking, resolving the complexity encountered in the world with reductive poetic logic. I intertwine commercial and cultural practice: responding to the paradox of daily life and the complexities of project assignments. I seek focused solutions that feel inevitable. I get there by starting at the beginning, asking why, what if… then making sense of the things I find with radical acceptance and by embracing truth.

Please follow me on Instagram. I am reposting works, exploring the things I have made over the past twenty years in preparation for the next twenty years.

Clip Frame Configuration
A3 and A2 clip frame

The configuration is created by swapping the clip-frame backs, creating thee surface conditions: glass; hardboard; and the combination of glass and hardboard. The reconfigured arrangement explore the materiality of shinny reflective glass and cheap pressed hardboard and the overlapping of the two.

The clipframe is the most ubiquitous, cheapest and minimal of all picture frames. Commonly used to protect cheap prints, photographs and certificates, a neutral support for its content. Void of content, the clip-frame becomes both material and subject.